I get asked all the time “How’s Business?” and since I became involved int he conference calling business in 1995 the answer has remained the same, “Business is Great!”. That is because business conference calling makes good sense in any economy. Certainly since 1995 I have been through growth economies and recessions and the growth of business conference calling has not really changed. Why is that? Well, let’s examine what is going on for businesses in a growth economy and a down economy ans see why business conference calling continues to grow in either economic condition.
Downturn in the Economy - Over the past couple of years during the recession business conference calling has continued to grow. That is because businesses are trying to save time and money. Saving money is easy to understand when the economy is bad. Businesses are generally selling less and trying to conserve cash until sales pick up. But most businesses still have to continue to sell what they can and spend less doing it. Because business conference calling saves a lot of money compared to conducting in person meetings businesses are happy to spend money on conference calls. When you think about the cost of getting people together, especially when they are located a great distance apart you can see why spending money on conference calls makes sense. And in addition to saving money on travel, business conference calling save a great amount of time as well. In a down economy businesses are trying to do with less resources because sales are off and they can’t afford to carry the same staff. But they still have work to do and meetings to attend with customers and prospects. Business conference calling really helps businesses to put what resources they have on the job and spread those resources over more responsibilities. Someone can sit at their desk and through business conference calling attend meetings across the country all day.
Growing Economy – In a growing economy companies are trying everything they can think of to get the most out of the situation. And many times the growth in the economy follows a period of downturn in the economy. During the downturn businesses have laid people off and now they are trying to keep up with the growth with the resources they have so business conference calling can really help. Someone can get more work done than if they attempted to attend all of the business meetings in person. Sales can get to more prospects in a day using business conference calling than if they tried to attend all meetings in person. And even in a growing economy saving money is always welcome. So if your business is trying to get more done with less resources and save money doing it business conference calling makes all the sense in the world.
So it really doesn’t matter what the economy is doing. Business conference calling continues to grow because it makes a lot of sense to businesses of all sizes.








