Thursday, November 19th, 2009
There is a lot of talk surrounding healthcare these days, so I thought I would point out some of the many applications for conference calls in the Healthcare industry. Although healthcare is a largely one on one experience ina local surrounding, the healthcare industry is actually a large user of audio conferencing and web conferencing. Just like any other business, the Healthcare industry tackles many of the same issues on a daily basis as any other industry and is always looking for ways to reduce costs and improve productivity.
For physicians, using a conference call is mainly done as a participant. Doctors regularly are being trained on the latest techniques and therapies to assist their patients and many times these trainings are done remotely using audio conferencing and web conferencing. Not only are the doctors incented to attend these training seminars, but the companies that are vendors in this industry are also incented to conduct the training seminar. Pharmaceutical companies for instance need to promote their drugs and what better way then to hold a free seminar for doctors that describes the drug, its uses, efficacy and side effects. That way the doctors are getting the information first hand from the experts on the drug. And by conducting the training seminar using a conference call and a web conference, the drug company is able to reach more doctors in less time and much more cost effectively than if they attempted an in person meeting. In addition, the drug companies have found that getting a doctor to attend a remote meeting via a conference call is easier than trying to get them to take the time to meet at a location. Even as a participant, the doctors benefit from attending the seminar via a conference call by reducing their cost and increasing their productivity.
Another user of conference calls and web conferencing you may not expect are the hospitals. Many times hospitals are regional in nature and have affiliations with other hospital location in an area. The administration offices are often shared to reduce their overhead. So, you have a business that has multiple locations where employees need to share information and meet on a regular basis. The perfect scenario for the use of conference calls and web conferencing. Similarly, physician and nurse staffing organizations exist that supply personnel to hospitals and healthcare clinics across a regional area and also need to communicate with their employees via conference calls. And another maybe obvious example is when there is a company that owns multiple walk in healthcare clinics across an area. These are basically small outlets for healthcare that are part of the same company spread across a region. Like any other business, the managers of the locations are in need of regular communication with headquarters and are big users of conference calls and web conferencing.
Yes, like most industries, the Healthcare industry finds many benefits by using conference calls and web conferencing.
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Tags: Affiliations, Applications, Audio Conferencing, Conference Call, Daily Basis, Doctors, Drugs, Efficacy, Free Seminar, Healthcare Industry, Hospitals, Nature, Participant, Pharmaceutical Companies, Physicians, Productivity, Training Seminar, Training Seminars, Web Conference, Web Conferencing
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Friday, July 10th, 2009
Holding a free seminar ona subject of interest to your prospects in a hotel or other public space and inviting potential customers has always been a good method to attract these prospects to a place where you can meet them and begin to build a relationship. This strategy for sales has been around for a long time and can be pretty effective if you have a good speaker and a topic they will make the time for to attend. There are, however, several obstacles to overcome in making this an effective sales tool.
- The prospects need to make a large time and effort commitment
- The speaker and subject matter needs to be very compelling
- The cost of the space and refreshments
- Personnel on your part to coordinate and man the event
Today, with Web Conferencing, there is a new way to meet and greet your potential customers with what has been called the “webinar”. A webinare is simply a seminar you hold on the web using web conferencing services. There are a host of advantages to holding a virtual seminar instead of an in-person event.
- Prospects are more likely to attend since the commitment is much less on their part
- The cost to you and your prospects is much less
- No refreshments or hall rental necessary
- You can gather information on your customers when they register
And, even though your meeting is virtual, you will not give much up in the way of tools to make your seminar an effective way to introduce your prospects to your good or services. With Zip Conferencing’s web conference service you can craft an invitation and require your guests to provide information in the process about themselves to assist in your marketing efforts. Once they join the web conference you can better engage your audience through the use of multiple presenters, Polling questions, audience interaction and a Q&A session at the end of your presentation. When your guests leave the web conference you can also provide a thank you email and survey if you like so that the audience can provide feedback.
Zip Conferencing’s Web conferencing is so easy to use anyone can do it and it cost nothing to test drive your own webinar and see if this service can help you get to your prospects quicker, easier and less expensively. You can start a FREE TRIAL of web conferencing by going to https://www.zipconferencing.com/web-conference-demo.php
www.zipconferencing.com
Tags: Amp, Audience Interaction, Effective Sales, Email Survey, Free Seminar, Invitation, Large Time, Long Time, Marketing Efforts, Multiple Presenters, Obstacles, Prospects, Public Space, Refreshments, Sales Tool, Subject Matter, Virtual Seminar, Web Conference, Web Conferencing Services, Webinar
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