Posts Tagged ‘Advertisements’

What is the difference in Conference Calling Providers?

Friday, June 24th, 2011

If you are shopping for a conference calling provider it can be pretty maddening on trying to tell the difference in the services.  Some of that is created by the conference calling providers themselves.  When I look at some of the ads that are used to attract new customers and then look into the actual offers it is easy to understand how people can get confused.  Here are some of the things you should look for when shopping for a conference calling provider.

  • Quality and Reliability – It is funny, but when I talk to customers I rarely get asked about the quality of the conference call service.  Maybe conference calling has really become a commodity in customer’s eyes and they simply assume that the service will work no matter which conference calling service provider they choose.  Having been in the teleconferencing industry for over 16 years I have intimate knowledge of what goes into making sure that there is quality and reliability in a conference call service.  And I can tell you that not every service is the same in respect to quality and reliability.  It takes a real commitment on the part of ownership to make sure you do everything to insure the service is available and ready when people need it to be.  At Zip Conferencing we have done everything possible to make sure we are delivering the highest quality and reliability available.  After all, isn’t this the most important aspect of the conference calling service?
  • Toll Free Service- When you look at many of the advertisements of the conference calling service providers out there you will see some pretty low rates and even “free” conference calling services.  The last thing you want is to have your participants paying hidden charges to attend your conference call.  Imagine inviting prospects to your presentation only to have them paying to get there.  It certainly takes something away from your presentation.  Nothing beats the convenience and peace of mind that toll free conference call services can provide.  And at the low rates they are available today why would you want to do anything else?
  • Features- You may not use every conference calling feature that is out there because there are many.  But there is also no reason to try to save money by signing up with a service that has only limited features available.  Zip Conferencing is a conference calling provider that offers low rates with a full featured service.  Many of the features simply make your life easier before and during your conference call and some are essential conference call tools.  Why not have them and a great rate too?
  • Support – Hopefully a conference calling provider service will not require a whole lot of support because it works and is easily understandable.  But if you should need support, especially when you are in the middle of an important conference call, wouldn’t you want it to be there?  Zip Conferencing is a conference calling provider that has support available 24/7 and can even join your conference call for assistance if necessary.  You may never need it but isn’t it nice to know it is there if you do?

Conference calling services are an important communications piece of your business.  Make sure you look closely under the hood before you buy and get a service you will be happy with for years to come.

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A Conference Call Service Reflects on Your Company

Monday, November 23rd, 2009

As a business we sometimes get caught up in saving money on the things we use in the business and forget to think about how it will reflect on the image of our company.  Let’s face it.  We’ve all done it.  Save a little money by replacing a reliable service or product with a cheaper one only to find that in most case, you really do get what you pay for.  It is the same with a conference call service company.  It is okay to switch to a new conference call vendor to save some money, but you do need to be careful about the service you are getting as the participants on the conference calls you run will see the conference call service you use as a reflection of your company.

You see, you are going to invite customers and prospects to attend meetings you hold via a conference call or web conference.  And it is important that the meeting have the kind of quality and reliability you expect.  After all, you would not invite your guests to a roadside motel where the lights don’t work for a meeting, right?  With a conference call service company it is not always so apparent to see the differences in the companies, but if you know what to look for, at least you will have a chance.

First of all something for free is rarely free.  In some way or another you are paying for the service.  Many times there are advertisements associated with free conference call service that the company is putting in front of your audience.  And invariably, the conference call service is not as good as a fee based service either.  Free conference calls make the participants pay to connect to the conference call because they have to dial a long distance number to connect to the call.  And the conference call service company can’t afford the latest equipment or services, or the best connections tot he telephone network either.  And they might not even have the conference call capacity to support your call when you need it.  All of these things cost money and free doesn’t pay for them.

Some of the conference call service companies are now offering unlimited capacity and rates that are less expensive than a long distance phone call.  How do they do that?  Well, they are probably offering a service based on VOIP technology.  Don’t get me wrong, VOIP has come a long way in the past 5 years, but would you trust your business to it?  Again, if it looks too good to be true it probably is. 

In the end you should be looking for a conference call service company that uses the latest conference call equipment, solid connections to the telephone network, back up network provisi0ns and provides service to back up their conference calls like Zip Conferencing.  Because when you hold an audio or web conference, the conference call service company you choose will reflect on your company.

www.zipconferencing.com

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